Gutenberg Open Science: Modeling fashion as an emergent collective behavior of bored individuals

Please use this identifier to cite or link to this item: http://doi.org/10.25358/openscience-9814

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DC Field	Value	Language
dc.contributor.author	Seiler, Johannes P.-H.	-
dc.contributor.author	Rumpel, Simon	-
dc.date.accessioned	2023-12-18T10:05:54Z	-
dc.date.available	2023-12-18T10:05:54Z	-
dc.date.issued	2023	-
dc.identifier.uri	https://openscience.ub.uni-mainz.de/handle/20.500.12030/9832	-
dc.description.abstract	Boredom is an aversive mental state that is typically evoked by monotony and drives individuals to seek novel information. Despite this effect on individual behavior, the consequences of boredom for collective behavior remain elusive. Here, we introduce an agent-based model of collective fashion behavior in which simplified agents interact randomly and repeatedly choose alternatives from a circular space of color variants. Agents are endowed with a memory of past experiences and a boredom parameter, promoting avoidance of monotony. Simulating collective color trends with this model captures aspects of real trends observed in fashion magazines. We manipulate the two parameters and observe that the boredom parameter is essential for perpetuating fashion dynamics in our model. Furthermore, highly bored agents lead future population trends, when acting coherently or being highly popular. Taken together, our study illustrates that highly bored individuals can guide collective dynamics of a population to continuously explore different variants of behavior.	en_GB
dc.language.iso	eng	de
dc.rights	CC BY	*
dc.rights.uri	https://creativecommons.org/licenses/by/4.0/	*
dc.subject.ddc	610 Medizin	de_DE
dc.subject.ddc	610 Medical sciences	en_GB
dc.title	Modeling fashion as an emergent collective behavior of bored individuals	en_GB
dc.type	Zeitschriftenaufsatz	de
dc.identifier.doi	http://doi.org/10.25358/openscience-9814	-
jgu.type.dinitype	article	en_GB
jgu.type.version	Published version	de
jgu.type.resource	Text	de
jgu.organisation.department	FB 04 Medizin	de
jgu.organisation.number	2700	-
jgu.organisation.name	Johannes Gutenberg-Universität Mainz	-
jgu.rights.accessrights	openAccess	-
jgu.journal.title	Scientific reports	de
jgu.journal.volume	13	de
jgu.pages.alternative	20480	de
jgu.publisher.year	2023	-
jgu.publisher.name	Macmillan Publishers Limited, part of Springer Nature	de
jgu.publisher.place	London	de
jgu.publisher.issn	2045-2322	de
jgu.organisation.place	Mainz	-
jgu.subject.ddccode	610	de
jgu.publisher.doi	10.1038/s41598-023-47749-7	de
jgu.organisation.ror	https://ror.org/023b0x485	-
jgu.subject.dfg	Lebenswissenschaften	de
Appears in collections:	DFG-491381577-G

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