Browsing by Author Schneider, Sebastian
Showing results 1 to 2 of 2
| Preview | Issue date | Online publication date | Title | Author(s) |
|---|---|---|---|---|
 | 2022 | 4-Jul-2022 | Price-related consumer discussions in China and the United States : a cross-cultural study investigating price perceptions and word-of-mouth transmission | Schneider, Sebastian |
 | 2022 | 27-Jun-2022 | You paid what!?: Understanding price-related word-of-mouth and price perception among opinion leaders and innovators | Schneider, Sebastian; Huber, Frank |